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Whether B2B or B2C, we start and finish with your business goals. Your brand is the foundation upon which your entire organization and marketing campaigns are built. It is more than your logo, name or tag line, it’s the complete experience your prospects and customers have with your company, product or service.
Our approach commences by gaining a full understanding of your company, customers, competition and ultimately what your brand must achieve. The research-driven approach we implement reinforces each branding project, and our accredited user-centered design process often exposes new key insights on how our dedicated strategists can bring your brand to life.
Our services then involve us creating a Message Hierarchy. This allows us to shape the brand into words and actions taking into consideration employees, customers, prospects and others. The Message Hierarchy then fuels the communication tone of voice to be deployed across various channels. Our brand consultants assist clients by establishing and delivering the following services:
- Brand messaging
- Brand monitoring and response strategies
- Brand names, strategy and rollout
- Creative Collateral – Graphics & Video
- Mission, Vision, Values
- Online reputation management
Talk to us about customizing a marketing strategy for your brand.
Positive Social Engagement
You must take user experiences into account to inspire positive engagement with across all platforms. Delightful experiences have a huge influence on customer satisfaction, brand perception and conversion rates. We believe experiences are more impactful than impressions, which is why we create thoughtful digital solutions that allow our clients to tell stories that increase engagement, build loyalty, obtain new customers and increase ROI. We design these experiences across numerous devices and environments, although they may live entirely in the digital space, frequently they cross over from the digital world and into true physical interactions.